I have never been more excited about starting a year at Cinnawin than starting 2022. Last year Cinnawin doubled in size in almost every measurable way and I plan to do everything I can to keep that momentum going.
Last year I made crucial investments to help Cinnawin grow to where it is today such as a delivery van (convertibles don’t make for very good delivery vehicles), a high-yield printer to lower ink costs for labels, packing supplies for a more convenient delivery process, clothing with the Cinnawin logo to increase brand awareness, and many more small adjustments that make all the difference.
2020 was a cautious year for the business but in 2021 I decided to put my foot to the floor and see where this would take me and I have to say, I’m glad I did. It wasn’t a perfect year and there were missteps *cough cough Coconut Cinnamon Spread however with every misstep there were lessons learned.
I’m proud to say that I’ve left 2021 with a better understanding of what people want from Cinnawin and I intend on bringing that valuable insight into 2022. This new insight will be my guide when it comes to developing new products for Cinnawin customers and clients.
Speaking of new products. In the next year Cinnawin will aim to introduce a number of new products such as a squeezable bottle of Cinnamon Spread ideal for restaurants, bakeries, catering services, and the existing clientele. There is also a sugar-free Cinnamon Spread in the works for folks who’ve adopted a low sugar diet. There’s still a lot of questions as to how these products will be created but I believe that these products would be a valuable addition to the existing lineup.
In conclusion I want to thank everyone for coming along for the ride, Cinnawin wouldn’t exist without you and I feel truly blessed to have a great group of people who believe that Cinnamon Spread is just too good to be just another memory of our childhoods.
May your 2022 be filled with greatness!